Our Blog

Information, analyses and news for agribusiness go-to-market

    5 Tips to Master Digital Marketing for Agriculture

    Posted by FMiD Team on Oct 20, 2020
      In ag, digital marketing means different things to different people. For some, it's taking out an ad on an ag publisher site. For others, it's ...
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    [Free Assessment] What’s Your Market Share? + Customer Analysis

    Posted by FMiD Team on Aug 31, 2020
      The path to agribusiness success is changing, but in a good way. As the market consolidates and farmers deal with more uncertainties in their ...
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    12,000 Farmers Growing Hemp: FMiD Database Now Includes Hemp Data

    Posted by FMiD Team on Aug 29, 2020
      What do CBD, building materials, and the Farm Market iD database all have in common? If you guessed "they've got hemp in them," then you got it ...
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    Is Your Revenue Growth Stalling? Here Are 3 Steps to Fix It.

    Posted by FMiD Team on Aug 5, 2020
      If your agribusiness experienced a downturn in revenue due to the COVID-19 pandemic, you may be scratching your head to figure out how to make it ...
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    6 Farmer Buyer Persona Examples for Marketing & Sales

    Posted by FMiD Team on Jul 27, 2020
      A solid set of buyer personas can dramatically improve your marketing and sales efforts. With them, you can tailor your messaging, products and ...
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    What You Need to Build a Solid Agriculture Revenue Strategy

    Posted by FMiD Team on Jul 23, 2020
    Growing sales and revenue is the end goal of every sales and marketing strategy. But there are better and worse ways to achieve that growth. The more ...
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    5 Top Tips for the Agriculture Sales Representative

    Posted by FMiD Team on Jul 8, 2020
      High-performing salespeople adapt their sales practices to both customer and context. They listen to the changing needs to farmers and adapt ...
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    Building a Product-Market Fit Strategy for Your Agribusiness

    Posted by FMiD Team on Jun 22, 2020
      No matter your business model, any successful revenue strategy requires a close fit between the product and the needs of the customer. While it's ...
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    How to Move the Needle on Your Agricultural Marketing Objectives

    Posted by FMiD Team on Jun 16, 2020
      Growing your agribusiness is hard work in the best of times, let alone during a challenging market and global pandemic.
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    Farm Market iD Adds 44 Million Irrigated Acres to its Database

    Posted by FMiD Team on May 6, 2020
    Westmont, Ill. (May 6, 2020) — Farm Market iD announces the launch of new field-level irrigation data which provides deeper insights for ...
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