Our Blog

Information, analyses and news for agribusiness go-to-market

    2021 Farmer Survey Results: COVID-19 Response & Crop Year Outlook

    Posted by FMiD Team on Apr 12, 2021
    The voice of the farmer is the core of any ag marketing strategy. But it’s easy for that voice to get lost amid all the noise, especially during this ...
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    How Did Programmatic Advertising Shape Up in 2020?

    Posted by FMiD Team on Mar 25, 2021
      As we look back on 2020 and all the changes last year brought, there’s one question that ag marketers need to be asking themselves: how did ...
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    DTN Acquires Farm Market iD

    Posted by FMiD Team on Feb 25, 2021
    DTN leading the way on delivering operational intelligence to agribusinesses by enhancing solutions with the best farm-level data in agriculture
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    How the Right Data Can Enhance Your AgTech Software

    Posted by FMiD Team on Feb 8, 2021
    We are moving into a new “information age” in agriculture.
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    How to Enhance Your Organic Agribusiness Lead Gen Campaigns

    Posted by FMiD Team on Jan 11, 2021
    Just about every agribusiness focuses on and prioritizes paid advertising as part of their agribusiness marketing strategy. But have you considered ...
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    Objective vs. Subjective Data: Finding Accurate Farmer Information

    Posted by FMiD Team on Jan 5, 2021
    As agribusinesses gear up for the planting season and plan out their marketing campaigns, we all realize that 2021 will continue to look different ...
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    6 Best Agribusiness Marketing Strategies for a 2021 Comeback

    Posted by FMiD Team on Dec 10, 2020
        2020 is almost in the books. For most people, there's an anxiousness to put this year behind us and get back to some kind of normal. 
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    5 Tips to Master Digital Marketing for Agriculture

    Posted by FMiD Team on Oct 20, 2020
      In ag, digital marketing means different things to different people. For some, it's taking out an ad on an ag publisher site. For others, it's ...
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    [Free Assessment] What’s Your Market Share? + Customer Analysis

    Posted by FMiD Team on Aug 31, 2020
      The path to agribusiness success is changing, but in a good way. As the market consolidates and farmers deal with more uncertainties in their ...
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    12,000 Farmers Growing Hemp: FMiD Database Now Includes Hemp Data

    Posted by FMiD Team on Aug 29, 2020
      What do CBD, building materials, and the Farm Market iD database all have in common? If you guessed "they've got hemp in them," then you got it ...
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