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Information, analyses and news for agribusiness go-to-market

    FMiD Team

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    Building a Product-Market Fit Strategy for Your Agribusiness

    Posted by FMiD Team on Jun 22, 2020
      No matter your business model, any successful revenue strategy requires a close fit between the product and the needs of the customer. While it's ...
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    How to Move the Needle on Your Agricultural Marketing Objectives

    Posted by FMiD Team on Jun 16, 2020
      Growing your agribusiness is hard work in the best of times, let alone during a challenging market and global pandemic.
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    Farm Market iD Adds 44 Million Irrigated Acres to its Database

    Posted by FMiD Team on May 6, 2020
    Westmont, Ill. (May 6, 2020) — Farm Market iD announces the launch of new field-level irrigation data which provides deeper insights for ...
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    How Farmers Use Social Media [Stats & Marketing Tips]

    Posted by FMiD Team on Apr 29, 2020
    Social media is a powerful channel for any digital marketer, including those marketing to farmers. The key to effective social media marketing in the ...
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    Narrowing in on Your Geographic Target Market for Strategic Analysis

    Posted by FMiD Team on Apr 27, 2020
      When it comes to market share analysis, the more you focus on your addressable market -- the farmers that you actually have a chance at doing ...
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    What to Do in Light of Cancelled Ag Trade Shows

    Posted by FMiD Team on Apr 20, 2020
      Trade show season is upon us. At least, it would have been if it was any other year.
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    Irrigation Data: On-Farm Insights from Geospatial Analysis

    Posted by FMiD Team on Apr 13, 2020
        Farmers across the United States use different systems of irrigation for different fields. Understanding their irrigation system is key to fully ...
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    5 Agriculture Marketing Services to Boost Your Revenue

    Posted by FMiD Team on Apr 9, 2020
      Recently, Secretary of Agriculture Sonny Perdue discussed the necessity of data and fact in agriculture. He said: “We (USDA) are going to make ...
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    [Video] 10 Ag Marketing Solutions in FarmFocus

    Posted by FMiD Team on Apr 7, 2020
      Having great data is one thing; turning that data into actionable marketing and sales insights is something else entirely. 
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    How to Market to a Specific Farmer Persona (Part 3 of 3)

    Posted by FMiD Team on Apr 2, 2020
      If you've invested time and money in building a data-powered farmer persona, then you want to get as much mileage out of it and return on that ...
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